Our Founder

Todd G. Wright, Founder & CEO

Todd Wright Founder of LLez’o Zero Plastic Shampoo and Hair Care Products

Todd G. Wright has been dedicated to reducing his professional and personal plastic footprint for decades. A beauty industry leader and premier hair stylist for more than 35 years, Todd is one of Atlanta’s most sought-after stylists, voted a "Top Stylist" by Atlanta Magazine. He built one of the city’s premier salons, dedicated to innovation at every level. In addition to creating leading cuts and color, Todd reduced the use of plastics and waste by instituting a vigorous studio-wide recycling program. 

Todd knows what works and what doesn’t for hair. His personal philosophy that "hair is the first stage to a great impression" is a complement to his technical ability and easy-going attitude. His years of experience as a stylist working with top brands in the beauty industry are behind every LLez’o All-Natural Premium Shampoo Bar. He carefully chose all-natural, sustainable ingredients that deliver the salon-quality style and shine you’d expect from top-shelf hair products, all in a portable, zero-waste shampoo bar with biodegradable packaging that is good for you, your family and Mother Earth. 

When Todd takes time off from his professional life and his passion for creating LLez’o products, he enjoys spending time with his husband, JC, and his family including his children, grandchildren, in-laws, aunts and uncles, and of course, his beloved grandmother, O'zell, for whom LLez’o is named. An avid animal lover, Todd looks forward to play time with his two puppies, Kiko and Mia, and getting his hands dirty in the garden. 

Keep up with what’s going on with Todd and the world of LLez’o by connecting with us on social media or drop us an emailTodd would love to hear your feedback as he continues to create new, all-natural LLez’o Premium Shampoo Bars and expands the LLez’o family of plastic-free, chemical-free, all-natural clean beauty products.